As Q2 kicks off, HubSpot continues to push the boundaries of productivity and personalisation. April’s updates bring a sharper focus on content creation, AI-powered automation, and collaboration across teams and accounts. From saving time with reusable remix templates to launching campaigns with just a brief, this month is all about making powerful tools more accessible - and more efficient.
Whether you're a marketer looking to repurpose content at scale, a sales rep streamlining daily workflows, or a team managing multiple HubSpot accounts, these updates are built to help you do more with less effort.
Let’s explore what’s new this month.
Lupo’s Top Picks
1. Breeze Content Agent: Create Landing Pages Instantly
Marketers can now generate full landing pages - copy, design, forms, images, and even meeting links—using AI, directly from their brand guidelines.
With just a few clicks, Breeze builds out a high-converting, on-brand landing page in minutes, giving you more time to focus on strategy and results. Simply describe the page, upload any helpful assets, and Breeze will take it from there.
Why we love it: It removes the usual friction from page creation and helps marketing teams scale faster without compromising on quality or brand alignment.
2. Custom Remix Templates for Content Repurposing
Content remixing just got a major upgrade. Now, you can save and reuse your remix setups as templates. That means your favourite combinations of outputs, formats, and prompts can be stored and shared across your team—making it easier to maintain consistency and save time.
Why it matters: Great remixes shouldn’t need to be built from scratch every time. This update makes content reuse faster, more repeatable, and far less manual.
3. Multi-Account Management
Finally, a streamlined way for enterprise organisations to manage multiple HubSpot accounts under one umbrella. With this new capability, you can connect accounts, mirror contact data in real time, and copy assets between them - all with built-in governance.
Perfect for franchises, large organisations, or any brand managing distinct business units or regions.
Why we picked it: It solves long-standing operational challenges for larger organisations trying to scale HubSpot across multiple teams and structures.
Featured Live Updates
Breeze Content Agent: Case Study Generator
Case studies are essential for conversions, but notoriously time-consuming to create. HubSpot’s new AI-powered case study generator pulls from your uploaded assets - like notes, transcripts, or videos—and creates a compelling draft in minutes.
Select a company, upload your materials, and let Breeze do the rest. This tool is a dream for content teams who need more bottom-of-the-funnel assets fast.
Remix Multiple Pieces of Content
Why start with one piece of content when you can start with six? Now, you can select multiple inputs - blog posts, PDFs, videos, strategy docs - to feed into Content Remix.
The result: smarter, more well-rounded content outputs.
Whether you're repurposing a webinar series or consolidating a campaign, this update gives your AI remix more context and more creativity to work with.
AI Campaign Summary Insights
Get instant takeaways from your campaign data. AI-powered summaries now sit right at the top of your Campaign Performance tab, helping you spot trends, top-performing assets, and areas for improvement without sifting through every metric.
You can even ask questions using Copilot and refresh the insights in real time.
Associate Deals, Tickets, and Custom Objects on iOS
SiOS users can now associate new deals, tickets, and custom objects with related records right from their phones.
This includes enforcement of required associations configured by admins, ensuring CRM data stays complete and accurate - no matter where reps are working from.
New Beta Features
Guided Execution of Activities in the Sales Workspace
Sales reps can now complete tasks with less back-and-forth. The newly redesigned task interface in the Sales Workspace offers a guided view with suggested actions and only the relevant context needed - reducing distractions and making selling more efficient.
No more clicking through multiple tabs or digging for details. Everything you need is surfaced in one focused interface.
Improved AI Gibberish Detection for Form Submissions
Spam form submissions are the bane of any marketer’s existence. HubSpot’s improved gibberish detection now flags junk across all text fields, not just name or message inputs.
Less junk in your CRM means cleaner data and more reliable lead insights - without the manual review.
New Modern Marketing Email Templates
A new set of responsive, professionally designed email templates is now available in beta. Choose from layouts for newsletters, product announcements, events, promotions and more - ready to customise with drag-and-drop ease.
These templates are designed for mobile-first campaigns and make it faster to launch high-quality emails with zero design stress.
AI-Powered Feedback Summaries
No more combing through piles of survey feedback. HubSpot’s AI can now summarise and categorise customer feedback by sentiment, themes, and trends—grouped by company, deal, or ticket.
This makes it easy for CS teams to find patterns and take action faster - without manual tagging or sorting.
Start Campaigns with AI (Private Beta)
Getting started on a campaign has never been easier. Simply upload a brief or describe your campaign, and HubSpot’s AI will generate the core structure: name, audience, goals, budget allocation, and asset suggestions.
It’s a faster, more confident way to go from strategy to execution - all in a few clicks.
Final Thoughts
Remix Multiple Pieces of Content at Once
This month’s product updates are all about simplifying content production, enhancing data management, and creating smoother cross-team collaboration. Whether you’re scaling content, launching campaigns faster, or cleaning up your CRM, HubSpot’s April features are built to save time while driving value.
Ready to put these tools to work?
Get in touch with the Lupo team to explore how these updates can work for your business.
Let’s make April your most productive month yet.
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Written by Glenn Miller
An exceptionally experienced digital marketer, proactive and future-forward thought leader, I deliver exceptional customer experiences, industry leading digital strategy and superior marketing results.
