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Lupo Digital Growth Blog

HubSpot New Product Updates: Smarter Tools to Jumpstart Your 2025

Posted  by Glenn Miller  on 20 January 2025

As the new year begins, HubSpot delivers a lineup of game-changing updates to keep your business ahead. Whether you're managing leads on the go, analysing campaigns, or streamlining workflows, these new features are designed to help you work smarter and achieve more. Here’s your quick guide to the top live updates for December 2024 and January 2025.
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Pricing and the Psychology of Consumption

Posted  by Glenn Miller  on 13 December 2024

When it comes to marketing, your most valuable asset is often the one you already have: your existing customers. As the saying goes, “ Your cheapest marketing lead is the one you already own.” By understanding the psychology behind pricing and consumption, businesses can not only enhance their pricing strategies but also create compelling referral programs that turn loyal customers into enthusiastic advocates.
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